Beyond Buying

How successful retailers are engaging their shoppers.

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JLL’s Beyond Buying consumer study

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What's in the report?

The six dimensions of retail experience

Learn how these dimensions determine how engaged, empowered and fulfilled a shopper is.

How 20 retailers performed and delivered experiences

How do customers’ expectations vs. realities differ from Apple to Ulta, and Victoria’s Secret to Lowe’s.

JLL takes a field trip to experiential retailers

Get a firsthand look at top experiential stores and what they do right.

Want to know more?

Contact our Retail Experience Experts directly.

James Cook

Director of Retail Research

Naveen Jaggi

President of Retail Advisory Services, JLL

Stephen Jay

Managing Director of Experience Design at Big Red Rooster, a JLL company

Ashley Rowland

Director, Strategy at Big Red Rooster, a JLL company

For more information and other JLL retail research visit www.jllretail.com/research.